If you want to protect the data that visitors submit on your website, you need an SSL certificate. The abbreviation refers to Secure Sockets Layer and that's a protocol employed to encode any information exchanged between a site and its users as to guarantee that even if an unauthorized person intercepts any information, they'll not be able to read or use it in any way. The current level of encryption makes it virtually impossible to decrypt the real content, thus if you have a login form of some type or you offer services and products online and customers submit credit card details, using an SSL certificate shall be a guarantee that the info is protected. Normally a dedicated IP address is required to install an SSL, which will increase the cost to maintain your Internet site. The additional cost may matter when you run a small online store, a non-profit organization or any other entity that doesn't generate a big income, so to save you the money, our cloud website hosting platform supports installing an SSL certificate on a shared server IP address, not a dedicated one.